In response to the strong reactions to the Sci Fi Channel’s name change, president David Howe held a conference call interview with various media outlets to discuss the new name and why the decision was made. “This is not about alienating our existing core viewers because frankly we are still the sci-fi/fantasy channel and will continue to be so,” said Howe. “This is absolutely about embracing our heritage and embracing our future and figuring out how we can bring even more people into the camp.” Excerpts from the interview can be found here, and a Q&A on the topic with Howe here.
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